Bhartiya Group Appoints Real Estate Marketing Veteran Satanik Chaudhuri as Head of Marketing
BENGALURU, INDIA — December 2025 — Bhartiya Group, the diversified conglomerate behind the landmark 125-acre integrated township Bhartiya City, is pleased to announce the appointment of Satanik Chaudhuri as its new Head of Marketing. Chaudhuri brings over 16 years of high-impact experience across FMCG, Tech, and Real Estate to the group’s leadership team.
A Proven Architect of Brand Growth
Chaudhuri joins Bhartiya Group following a highly successful tenure as Senior Vice President & National Head of Marketing at Shriram Properties. During his time there, he was instrumental in orchestrating the company’s brand evolution and played a pivotal role in its successful IPO journey. Under his leadership, Shriram Properties redefined its market perception, shifting from a regional player to a national brand through the SPLNxT initiative.
Recognized as one of the “50 Best MarComm Professionals in South Asia” and listed in Forbes, Chaudhuri’s career is marked by a unique ability to blend traditional marketing with digital-first strategies. His previous roles include leadership positions at CommonFloor.com, where he led record-breaking customer acquisition campaigns, and Nestlé, where he was responsible for launching iconic products like Maggi Coconut Milk Powder in the Eastern Indian market.
Strategic Vision for Bhartiya City
In his new role at Bhartiya Group, Chaudhuri will oversee the comprehensive marketing and communication strategies for the Group’s real estate vertical. His primary focus will be on:
Elevating the “City of Joy” Brand: Strengthening the positioning of Bhartiya City as Bengaluru’s most vibrant, sustainable, and integrated urban destination.
Digital Transformation: Leveraging his deep expertise in performance marketing and tech-led engagement to enhance the home-buying journey for modern urbanites.
Expansion & Innovation: Driving the marketing efforts for upcoming phases of Nikoo Homes and the luxury Leela Residences, as well as the commercial and retail districts within the township.
Leadership Commentary
“Satanik’s arrival comes at a crucial juncture as we expand the footprint of Bhartiya City. His track record of building resilient brands and his deep understanding of the Bengaluru consumer landscape make him the ideal leader to take our marketing vision forward,” said a spokesperson for Bhartiya Group.
About Bhartiya Group
Bhartiya Group is a leading conglomerate with interests in Fashion, Real Estate, and Infrastructure. Its flagship real estate project, Bhartiya City in North Bengaluru, is an integrated township designed by international architects. It combines residential, commercial, retail, and hospitality (The Leela Bhartiya City) into a seamless urban ecosystem focused on quality of life and design excellence.
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